PERDUE FARMS CASE STUDY
ONE PRODUCTION.
THREE BRANDS.
ENDLESS CONTENT.
How we built a content ecosystem for Perdue Farms that delivers value across every brand, channel and audience.
PERDUE FARMS CASE STUDY
ONE PRODUCTION.
THREE BRANDS.
ENDLESS CONTENT.
A content ecosystem built for storytelling, ecommerce and digital marketing.
THE SPARK
Three brands.
Three audiences.
One connected production.
Working across Panorama Organic, Spot Farms and Full Moon, we created purpose-built content for every stage of the customer journey.
PANORAMA ORGANIC
SPOT FARMS
FULL MOON
THE CHALLENGE
Different brands.
Different audiences.
One shared commitment to quality.
Each brand needed its own story, audience and purpose - without losing the premium, authentic visual standard connecting the wider portfolio.
Our Approach
Build as a system
01. FIND THE HUMAN STORY
We start with the people, purpose and place - then shape each element around what makes it real.
02. BUILD FOR EVERY CHANNEL
From social to cinema, every cut is optimised to connect in the right context.
03. MAXIMSE EVERY FLIMING DAY
Smart planning, flexible crews and clear intent mean more impact with less waste
01 / THE WORK
Panorama Organic
Authentic stories rooted in the ranchers, restaurant partners and priniciples behind the brand.
AUTHENTIC STORIES.
BUIILT TO SELL.
02 / THE WORK
Spot Farms
Premium pet food, beautifully presented. Product advertising that connects quality, personality and provenance.
PREMUM PRODUCTS
REAL pERSONALITY
03 / THE WORK
Full Moon
Hand crafted stop-motion content designed to create distinctive, engaging product stories for digtal and ecommerce channels.
THE RESULT
ONE PRODUCTION.
A LIBRARY OF CONTENT.
Working across multiple brands within the Perdue family allowed us to create a diverse collection of premium content tailored to different audiences, platforms and commercial objectives.
From long-form storytelling and customer interviews to ecommerce advertising and animated product content, every asset was created with a clear purpose, helping each brand communicate its values while supporting marketing and sales activity.
01
LONG-FORM STORYTELLING
CAPABILITIES
SERVICES DELIVERED
Brand Storytelling
Commercial Production
Amazon Advertising
Documentary Interviews
Customer Testimonials
Short Form Content
Stop Motion Animation
Creative Direction
YOUR NEXT PRODUCTION
ONE SHOOT CAN DO MORE
THE SPARK
Three brands.
Three audiences.
One connected production.
Working across Panorama Organic, Spot Farms and Full Moon, we created purpose-built content for every stage of the customer journey.
PANORAMA ORGANIC
SPOT FARMS
FULL MOON
THE PERDUE COLLECTION
A collection of films that capture our process, our people and our purpose - across all hree brads.
THE CHALLENGE
different brands.
dIfferent audiences.
One standard.
Each brand needed its own story, audience and purpose - without losing the premium, authentic visual standard connecting the wider portfolio.
OUR APPROACH
Built as a system
01. FIND THE HUMAN STORY
We start with the people, purpose and place - then shape each element around what makes it real.
02. BUILD FOR EVERY CHANNEL
From social to cinema, every cut is optimised to connect iin the right context.
03. MAXIMISE EVERY FILMING DAY
Smart planning, flexible crews and clear intent mean more impact with less waste.
01 / THE WORK
PANORAMA ORGANIC
Authentic stories rooted in the ranchers, restaurant partners and priniciples behind the brand.
Bakersfield, CA
AUTHENTIC STORIES.
BUIILT TO SELL.
02 / THE WORK
SPOT FARMS
Premium pet food, beautifully presented. Product advertising that connects quality, personality and provenance.
Bakersfield, CA
PREMUM PRODUCTS.
REAL pERSONALITY.
03 / THE WORK
FULL MOON
Hand crafted stop-motion content designed to create distinctive, engaging product stories for digtal and ecommerce channels.
THE RESULT
ONE PRODUCTION.
A LIBRARY OF CONTENT.
Working across multiple brands within the Perdue family allowed us to create a diverse collection of premium content tailored to different audiences, platforms and commercial objectives.
From long-form storytelling and customer interviews to ecommerce advertising and animated product content, every asset was created with a clear purpose, helping each brand communicate its values while supporting marketing and sales activity.
01
LONG-FORM STORYTELLING
CAPABILITIES
SERVICES DELIVERED
Brand Storytelling
Commercial Production
Amazon Advertising
Customer Testimonials
Documentary Interviews
Short Form Content
Stop Motion Animation
Creative Direction
YOUR NEXT PRODUCTION
ONE SHOOT CAN DO MORE
