-A Creative Growth Agency-
51°36'26.0°N--04°18'17.0°W
PERDUE FARMS CASE STUDY
Working across Panorama Organic, Spot Farms and Full Moon, we partnered with the Perdue family of brands to create a versatile collection of premium content designed for brand storytelling, ecommerce and digital marketing.
From ranches in California to restaurant kitchens and product-focused advertising, every piece of content was created to showcase the people, products and values behind each brand.
THE CHALLENGE
Different brands.
Different audiences.
One shared commitment to quality.
Each brand had its own story to tell.
Panorama Organic needed to communicate the authenticity of its ranchers and the quality behind its grass-fed products.
Spot Farms required engaging digital content and ecommerce advertising that reflected its premium positioning.
Full Moon needed eye-catching creative assets that helped its products stand out online.
The challenge was to create content tailored to each objective while maintaining a premium, authentic visual style across the wider Perdue brand portfolio.
our process
Rather than producing isolated videos, we developed a collection of assets designed to support different stages of the customer journey—from building emotional brand connection to driving product discovery and purchase.
Every production was carefully planned to maximise the value of each filming day, creating a library of assets that could be used across advertising, ecommerce, social media and brand communications.
what we delivered
PANorama organic
Amazon Advertising
A series of short-form product assets, including two 30-second Amazon commercials and multiple 15-second cutdowns designed for ecommerce and digital campaigns.
Rancher Profile
A documentary-style interview showcasing the experience, passion and commitment of the people behind the products.
Restaurant Partner Stories
A series of interviews with restaurant owners and culinary partners, highlighting why they choose Panorama Organic and bringing customer advocacy into the brand story.
Spot farms
Product Advertising
A collection of short-form branded content alongside two 30-second Amazon advertisements created to showcase the quality and personality of the Spot Farms range.
Full Moon
Stop Motion Product Content
A series of handcrafted stop motion animations designed to create distinctive, engaging product content for digital and ecommerce channels.
The result
Working across multiple brands within the Perdue family allowed us to create a diverse collection of premium content tailored to different audiences, platforms and commercial objectives.
From long-form storytelling and customer interviews to ecommerce advertising and animated product content, every asset was created with a clear purpose—helping each brand communicate its values while supporting marketing and sales activity.
services delivered
Brand Storytelling • Commercial Production • Amazon Advertising • Documentary Interviews • Customer Testimonial Films • Short-Form Content • Stop Motion Animation • Creative Direction
